Digital Marketing Blog
Practical SEO, growth, and engineering notes for teams building revenue online.
Showing 43-63 of 210 articles
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How Real People Prompt AI and What It Means for GEO
My take on How Real People Prompt AI and What It Means for GEO: why it matters now and what I would check next.
How AI forms opinions about your brand
My take on How AI forms opinions about your brand: why it matters now and what I would check next.
Google zero-click searches hit 68% in early 2026: Study
My take on Google zero-click searches hit 68% in early 2026: Study: why it matters now and what I would check next.
Google can be directly liable for false AI Overview claims: German court
My take on Google can be directly liable for false AI Overview claims: German court: why it matters now and what I would check next.
AI Search In 2026: Five Findings From 300 Enterprise Marketing Execs
My take on AI Search In 2026: Five Findings From 300 Enterprise Marketing Execs: why it matters now and what I would check next.
A new resource for optimizing for generative AI in Google Search
My take on A new resource for optimizing for generative AI in Google Search: why it matters now and what I would check next.

SEO for Boring Industries That Actually Make Money
A practical, first-person guide to SEO for boring industries, including what I would fix first, how to make the content feel more human.

Why Your Case Studies Should Be Built for Search
A practical, first-person guide to case study SEO, including what I would fix first, how to make the content feel more human.

How to Use Internal Links Without Making Content Feel Forced
A practical, first-person guide to natural internal linking, including what I would fix first, how to make the content feel more human.

How to Prioritise SEO Work When Everything Feels Urgent
A practical, first-person guide to prioritise SEO work, including what I would fix first, how to make the content feel more human.

Why Your Blog Should Support Your Money Pages
A practical, first-person guide to blog support money pages, including what I would fix first, how to make the content feel more human.

Local SEO for Multi-City Service Businesses
A practical, first-person guide to multi city local SEO, including what I would fix first, how to make the content feel more human.

How to Turn Sales Questions Into SEO Content
A practical, first-person guide to sales questions SEO content, including what I would fix first, how to make the content feel more human.

Why Service Pages Need a Clearer Point of View
A practical, first-person guide to service page SEO point of view, including what I would fix first, how to make the content feel more human.

SEO for Home Services Companies in South Africa
A practical, first-person guide to home services SEO South Africa, including what I would fix first, how to make the content feel more human.

How to Build a Content Engine That Does Not Sound Like AI
A practical, first-person guide to human SEO content engine, including what I would fix first, how to make the content feel more human.

What is an SEO Company and Do You Need One?
Understand what an SEO company actually does, the services they provide, and how to determine if your business needs to hire an agency for search marketing.

Best SEO Service Companies in South Africa: How to Choose
A practical guide to comparing SEO service companies in South Africa, what to look for in an agency, and how to avoid common hiring traps.

SEO Prices in Cape Town: Value vs Cost
Explore SEO prices in Cape Town and learn how to evaluate the value of SEO services. See why the cheapest option is rarely the strongest investment.

SEO Companies in Johannesburg: A Buyer's Guide
A practical guide to comparing SEO companies in Johannesburg, including local market fit, scope, pricing, reporting, and warning signs.

Choosing SEO Companies in Cape Town: What to Look For
A practical guide to finding SEO companies in Cape Town. Learn how to evaluate agencies, ask the right questions, and protect a stronger ROI.
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